BIGFLIX is a Reliance Entertainment owned movie on demand service in 2008. It is India’s first movie on demand service. It allows users to stream or download movies at any time. It generates its revenues from subscription fees and does not rely on advertisements. BIGFLIX terms itself as a user’s 'Personal Blockbuster Theatre'. The portal offers a wide array of films, movie trailers and reviews on and about Indian entertainment. Movies are available in different genres like action, comedy, drama, romance etc. and cater to several Indian languages like Hindi, Telugu, Tamil and Bengali. The movies are streamed without any advertisements in between.